Korean marketing tech startup Team Remited, known for its expertise in consumer goods targeted marketing, has received seed investment from UK-based venture capital firm the Goodthings Company.

Team Remited previously secured a 200 million KRW pre-seed investment after participating in Antler Korea‘s Startup Generator Batch 2 program in June 2023.

The company offers the ‘ReGather’ app, an AI-based receipt challenge platform, providing highly personalized targeted marketing solutions with a conversion rate of over 25%. Their approach maximizes the effectiveness of micro-targeted marketing by using AI agents to analyze receipt data accurately and integrate app users’ item-level purchase data. Consumers can enjoy discounts on desired products through receipt verification via the ReGather app amidst inflation.

Led by CEO Bae Soo-hyuk, who has experience selling a startup in the UK and then restarting, along with CPO Kim Hyo-rin, an industrial engineering specialist with F&B marketing experience at Eland, and COO Lee Woo-taek, who previously handled business development at GS Retail and Class101.

Bae Soo-hyuk, CEO of Team Remited, expressed confidence that their AI agents will significantly enhance targeted marketing for all consumer goods brands.