MSS and KISED, “Korean Startups Achieve Significant Milestones at VIVA TECH 2024”
Reading Time: 2 minutesFrom May 22 to May 25, South Korea’s Ministry of SMEs and Startups (MSS) and the Korea Institute of Startup & Entrepreneurship Development (KISED) hosted the K-STARTUP pavilion at VIVA TECH 2024 in Paris, France, achieving notable success. VIVA Technology, a premier European startup exhibition, featured keynotes from prominent figures including French President Emmanuel Macron, Tesla CEO Elon Musk, and Alibaba founder Jack Ma. The event attracted over 165,000 attendees from more than 160 countries and showcased over 13,000 startups.
This year’s VIVA Tech included diverse programs such as AI, climate change, and deep tech conferences, alongside pitching competitions and networking events with leading global companies. The K-STARTUP pavilion featured 17 promising startups from various industries. Notably, MarinaChain analyzes carbon emission data in the maritime logistics industry using AI, and Pixelity offers gaming software and immersive content utilizing XR technology.
Throughout the four-day exhibition, the startups in the K-STARTUP pavilion achieved significant results, including the signing of 11 MOUs, one PoC, and one LOI. IPIN LABS, which provides a smart factory asset management platform based on AI indoor positioning technology, signed a PoC agreement with Bouygues Telecom, one of France’s leading telecommunications companies, to test its technology with French clients. Additionally, MarinaChain signed an MOU with the Saudi logistics company SENT to develop AI data on carbon footprints in Saudi Arabia’s shipping and logistics industries and to collaborate with government agencies. Onout, which uses technology to identify styles in fashion creator videos, making it easier for viewers to shop for similar products, signed an LOI with India’s Moksha Media Group to expand market opportunities in Indonesia and Singapore.
Acting Director Choi Yeol-soo of KISED highlighted the global recognition of Korean companies at Europe’s largest exhibition, VIVA Tech, and affirmed a commitment to continue supporting outstanding startups in entering global markets.
[Korean Startup Going global News]
- Seoul AI Startups Partner with MILA-Quebec to Accelerate Global Market Expansion
- Seoul Launches CORE100 Initiative to Attract Global Investors to Promising Companies
- MSS Holds Roundtable on Support for Startups Expanding into Japan
- MSS Hosts Korea-Latin America Forum to Boost Mutual Growth and Cooperation
- SOL Bio Partners with Jinan Lab to Expand into China and Exchange Exosome Tech
- MSS Hosts ‘2024 Korea-Africa Youth Startup Forum’ to Foster Collaboration and Exchange
- Bigbang Angels Joins Korea-UAE Business Investment Forum to Expand Startup Opportunities
- Seoul Opens K-Beauty Pop-Up Store in Dubai to Support SMEs to Expand into Middle Eastern Markets
- Korea-Japan Joint Venture Fund of USD 100 Million Officially Launched in Tokyo
- T’order Raises Over KRW 30 Billion in Series B, Valued at KRW 300 Billion, Expanding Globally
