Eoding Secures Strategic Investment from Hyundai Marine & Fire Insurance to Enhance Traveltech


Eoding, a South Korean traveltech platform, has secured strategic investment from Hyundai Marine & Fire Insurance. This investment will foster a partnership that extends beyond financial backing, as both companies plan to work closely together. Eoding will use this investment to accelerate the development of its technologies and expand into global markets.

Eoding is at the forefront of digitizing the travel industry by developing an Enterprise Resource Planning (ERP) system specifically for travel agencies. It continuously innovates services that streamline and manage travel operations more efficiently, breaking away from traditional methods. The company has introduced integrations with various channels, such as Naver Shopping, Naver Smart Store, and KakaoTalk Shopping, and offers B2B market services. With this new funding, Eoding is committed to continually enhancing solutions that facilitate easier and more effective management of travel agency tasks.

Representatives from Hyundai Marine & Fire Insurance stated, “We are confident that Eoding’s cutting-edge technology and vision will drive transformative changes in the travel industry.”

Young-Jun Kim, CEO of Eoding, remarked, “It is significant to form a close partnership with a leading company like Hyundai Marine through this opportunity. We are committed to consistently improving travel agency operations with the services we offer.”


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